I currently attended a public relations workshop. It had nothing to do with the group I am in, which is the identity group, but I thought it would be beneficial for me. The workshop was hosted by springboard at CreateHere. I learned a lot about what to do and what not to do in certain media situations. The main discussion was on press releases. I didn’t know that there is so much to do within a press release. One thing I thought was interesting was that a press release is not entitled to coverage. This is why a press release has to intrigue the audience. A press release has to be realistic and gear toward the local community. I also learned it is always good to follow up. When following up you should write an email with some news or something interesting new to say. 3 weeks is a good time period to follow up. It was good to find out all the in’s and outs of public relations and how to make and send out a press release. Knowing all aspects of life is important when being a designer and I think I will use this information I learned to good use in the future. I am glad I went because I bettered myself as a designer.